Meet Sniffles
Sniffles is a gentle, caring little cat whose greatest joy is helping children feel safe, comforted, and loved. Whether it’s through a bedtime story, a comforting hug, or simply having a tissue ready when it’s needed most, Sniffles reminds us that even the smallest acts of kindness can brighten someone’s day.
A Plush Friend With a Purpose
Sniffles is more than just a soft plush toy—he’s a comforting companion created to bring smiles, kindness, and reassurance to children and families.
Every detail of Sniffles was thoughtfully designed with a purpose. From his gentle smile to his cozy, huggable body, Sniffles is always ready to brighten someone’s day with a little comfort and a lot of heart.
Always Ready with a Tissue
What makes Sniffles truly unique is his built-in tissue pocket, discreetly tucked into his back.
Whether it’s a runny nose, happy tears, or a little extra comfort during story time, Sniffles is always ready with a tissue when it’s needed most. It’s a simple feature that represents an even bigger idea—that small acts of kindness can make a big difference.
Soft, Cuddly, and Made for Hugs
Crafted from incredibly soft plush fabric, Sniffles is designed to become a favorite bedtime companion, travel buddy, and everyday friend.
His fluffy pink fur, friendly face, and comforting design make him a plush children will love to hug again and again.
Every Plush Includes a Comic Adventure
Inside every boxed Sniffles plush is an exclusive illustrated comic book introducing Sniffles’ very first adventure.
Follow Sniffles as he quietly helps young Ellie through a difficult day, showing that kindness, compassion, and friendship can brighten even the toughest moments.
Keep the Fun Going with Activity Books
The adventures don’t end when the story is finished.
Sniffles Activity Books are filled with coloring pages, puzzles, mazes, tracing activities, dot-to-dots, hidden pictures, and other kid-friendly fun that encourages creativity, imagination, and learning through play.
Coming Q3 2026
We’re putting the finishing touches on Sniffles and can’t wait to introduce him to families everywhere.
The Sniffles plush, comic book, and activity books are planned for release in Q3 2026.
Be sure to visit again soon, follow our blog for updates, and join us as Sniffles prepares for his very first adventure!